This first part of a 3-part tutorial demonstrates how to use IBISWorld to find industry information for the competitive forces section of the macroenvironmental analysis required in the MBA@Denver Marketing 4100 class.
This second part of a 3-part tutorial demonstrates how to find competitors using ReferenceUSA for the competitive forces section of the macroenvironmental analysis required in the MBA@Denver Marketing 4100 class.
This third section of a 3-part tutorial demonstrates how to start an analysis of competitors for the competitive forces section of the macroenvironmental analysis of the MBA@Denver Marketing 4100 class.
A directory of about 44 million U.S. private and public companies. Provides addresses, contact names, estimates sales and employee figures. Users can search by SIC, yellow page heading, state, city, and down to the zip code level.
