Business Research Tutorials: Home

Find out how to access the business databases to which University Libraries subscribes whether you are on or off campus.

This tutorial provides an overview of some of the features of the library website.

This video demonstrates how to find a NAICS code for an industry.

This tutorial shows how to find an industry report in IBISWorld using a NAICS code.

This video demonstrates how to find industry ratios and financial benchmarks for an industry using BizMiner, a subscription database.

This video shows how to find companies or competitors in the pet stores industry, using its NAICS code, that are located in a specific city using ReferenceUSA. Other features in ReferenceUSA are also shown.

This video shows how to find information for a private company in a subscription database called PrivCo.

This video shows how to find companies or competitors in the pet stores industry, using its NAICS code, that are located in a specific city using ReferenceUSA. Other features in ReferenceUSA are also shown.

This tutorial was created by Chris Hughen, CFA in the Finance Department of the Daniels College of Business. Thomson one provides "research reports from over 980 of the world's leading firms and covering more than 30,000 companies worldwide."

This tutorial explains how to find a SWOT for a company using MarketLine Company Profiles Authority, a subscription database.

This video demonstrates how to find psychographic and demographic information in Mintel, a subscription database.

You can start to determine if your target market is sustainable by using population projections from the U.S. Census. Click on the link "Population Projections" for a tutorial on how to find such data.

This tutorial shows how to start finding information for an international market using Passport GMID.

This tutorial shows how to search eMarketer, a database focusing on digital commerce, digital marketing, and digital media, and points out some of the features in the database.

This tutorial demonstrates how to find scholarly or peer-reviewed articles on a business topic in the subscription database, ABI/Inform Collection.

This tutorial demonstrates how to find articles on a subject in scholarly or peer-reviewed journals using Business Source Complete.

This video shows you how to search for and access full-text articles from Harvard Business Review via one of the libraries' subscription databases, Business Source Complete.

This video shows how to use Compass to find out if the Economist is available online via any of the University Libraries subscription databases.

This tutorial will show you how to find a business plan in Gale Virtual Reference Library.