Library Guides: MBA@Denver Research Guide: Management 4690

Tutorials for Company Research

The lead instructor for Management 4690 and business librarian have collaborated to develop the videos linked from this page to help the MBA@Denver students with their industry analysis and company core competencies assignments.

Videos for Management 4690 Assignment

Using First Research to find industry information - Duration: 00:06:53
This video demonstrates how to find industry information in a University Libraries subscription database called First Research.
Porter's 5 forces analysis - Duration: 00:04:23
This tutorial demonstrates how to find industry reports from a publisher called MarketLine that include Porter's five-forces analysis in them.
Using Mergent Intellect for public company research - Duration: 00:09:08
This video demonstrates using Mergent Intellect to find information for a publicly-traded company.
Private company research - Part 1 - Duration: 00:03:08
This tutorial identifies and describes some of the sources you can use for private company research.
Private company research - Part 2 - Duration: 00:06:46
This video shows how to access an Experian credit report for a local private company in Denver, Colorado, using Nexis Uni, a University Libraries subscription database.