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MBA@Denver Research Guide
Advertising / Media
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MBA@Denver Research Guide: Advertising / Media
Introduction
Industry Classification
Industry Overviews
Company Research
Market Research
Databases for Articles
SWOT / Market Share / Rankings
Industry Analysis / Financial Benchmarks
Porter's 5 Forces
Economic, Consumer Confidence and Expenditure
Income
Statistics
Advertising / Media
E-Commerce
Associations
Handbooks/Basics
Venture Capital
Grants
Selected Periodicals / Newspapers
Library Catalogs
Google
Citing Sources
Citing from Select Databases
Citing Datasets
Business Tutorials
Other LibGuides
Information Literacy
Finance 4670 - Managerial Economics
Marketing 4100
Management 4690
Sources
WARC (World Advertising Research Center)
Provides access to advertising and marketing information from various sources.
SRDS Media Solutions
Allows users to easily find ad opportunities in any market, media type or geography.
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