This is the "Introduction" page of the "Marketing 4100 - Marketing Concepts" guide.
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Marketing 4100 - Marketing Concepts   Tags: marketing, marketing_4100  

This guide is relevant not only for Marketing 4100, but also for XMBA 4360 (Strategic Marketing) and other similar marketing courses.
Last Updated: Sep 30, 2013 URL: Print Guide RSS Updates

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This research guide provides numerous resources useful for Marketing 4100. The sources in this guide include University Libraries subscription databases, print resources, and free websites.

If you need help with your research, you can contact me and set up an appointment.  My contact information is on the right side of this page.  You can also click on the Ask a Reference Question link to submit a question, or call the Research Center Desk at 303-871-2905.


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    Esther Gil
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    Esther Gil
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    Business & Economics Reference Librarian
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